Despite the global economic slowdown, the developing world is surpassing the developed world in terms of contributions to world economic growth, with emerging market enterprises playing a major role in this transformation. A large number of foreign and multinational corporations entering and operating in China have significantly changed their dominant strategies over the past two decades to cope with China’s shifting competitive and regulatory environments. As such, China represents both an ever-changing and complex territory for foreign businesses, and a seemingly endless learning challenge for academics and practitioners alike. We are pleased that this special conference is being organized in Guangzhou, China, in partnership with Sun Yat-Sen Business School (SYSBS), a premier Chinese business school with national and international influence. Sun Yat-Sen Business School provides a rich forum to discuss how foreign and Chinese firms can compete and cooperate within local and global markets.
