Strategic decisions are fraught with uncertainty. In a changing world, prior knowledge and experience offer incomplete and unreliable guidance. Although uncertainty about the attractiveness of strategic choices may resolve over time, it is time that decision makers can ill afford, lest competitors take a punt before them. Thus, imperfect decisions lead to a range of costly misses as well as serendipitous hits. While this is a fact of business life, some firms are rather more adept than others at managing and adapting to the challenges posed by uncertainty. Our special conference aims to provide a forum for research that sheds light on such practices in a wide array of settings.
We are excited to to holding a Special Conference in the bustling city of Frankfurt. Click here to learn more about this destination!
Visit our FAQ page for answers to many questions about the event!
We are pleased to partner with the Frankfurt School for this Special Conference in Frankfurt. To learn more about the School, visit their website here.