Corporate Strategy

Corporate Strategy Masterclass on M&As

Join the SMS Corporate Strategy Interest Group for their seventh Masterclass. Professors Laurence Capron (INSEAD) and Melissa Graebner (University of Illinois at Urbana-Champaign) discuss the topic of Mergers & Acquisitions…

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GSJ Video Abstract | Making Birkinshaw and Hood’s framework actionable

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Corporate Strategy Masterclass on Resource Allocation Across Business and Countries

Release date: July 31, 2023 Speakers: Aseem Kaul, Samina Karim, Denisa Mindruta, and Zeke Hernandez. Please join the SMS Corporate Strategy Interest Group for its eighth Masterclass on the topic…

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Corporate Strategy Masterclass on M&As

Release date: January 24, 2023 Speakers: Laurence Capron (INSEAAD), Melissa Graebner (University of Illinois at Urbana-Champaign) Description: This session is presented and organized by the Corporate Strategy Interest Group Interest…

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graph of prior co-investments

Don’t Trap Your Customers

by Niloofar Abolfathi Industry changes that lower customer frictions can be surprisingly beneficial for companies. Building on the global telecommunications industry, we document how a reduction in customer switching costs…

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Can Established Companies Adapt From Product Strategies to Ecosystem Strategies?

By J Katherine Bahr The largest and fastest growing companies of the 21st century almost unilaterally seem to leverage an ecosystem strategy: putting themselves at the center of a platform…

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When are Freemium Strategies Effective?

By J Katherine BahrIn many digital markets that arose over the last 20 years, companies face a conundrum: before their products can create value, they first need to establish a…

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Most Research on Corporate Outsourcing Falls Short on a Holistic Level, Says a New Study

This pivotal work uncovers an empirical relationship between governance style and location choice—previously treated as independent. By Steve HeislerWhen outsourcing and offshoring decisions need to be made, companies often turn…

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When Freemium Succeeds

By Joost Rietveld In 2012, the Wall Street Journal published an articled titled “When Freemium Fails”. The article remarked that, despite the attractive features of the popular digital business model,…

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Christian Stadler on Product & International Diversification

We establish prior diversification experience as a key determinant of the relationship between growth of product and international diversification. Prior diversification experience allows firms to overcome short-run constraints on simultaneous…

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