Corporate Strategy
September 26, 2025 from 9:00 am – 10:00 am CDT.
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Do those organizations positioned close to the boundaries of a tier—relatively high or low within a tier—behave differently from those positioned in the middle of the same tier?
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While research has shown that people prefer brands that align with their values — often illustrated through corporate social responsibility reports — it wasn’t clear how people were responding to firms taking political stances.
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There’s clearly no ‘safe’ public position to take on such a visible and contentious topic, but is corporate neutrality on social issues possible?
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When launching a new business venture, entrepreneurs often focus solely on highlighting its viability and potential for success to create a positive impression with potential investors. However, conveying authenticity is also important for securing initial investment.
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Release date: January 23, 2025 Speakers: Tobias Kretschmer (LMU Munich School of Management) and Juan Santaló Mediavilla (IE Business School) Description: The SMS Corporate Strategy Interest Group hosted a masterclass…
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The following is part three of a three-part series on transforming topline revenue growth. Part one may be accessed through the corresponding link here and part two may be accessed through…
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This article is part two of a three-part series on transforming topline revenue growth. You can read part one here and part three of the article here. As discussed in…
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Reaching Level 4 Maturity to Maximize Revenue Growth Part 1 of 3: Breaking Down Organizational Silos
Businesses that are still operating in silos, consciously or unconsciously, are losing ground when it comes to achieving industry leadership and increasing topline revenue growth.
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