Online Extension

This SMS Extension will be hosted on October 22 on a virtual platform. Registrants for the extension will be emailed information about how to participate in the event in early October. 

Registration for the extension will be $15 USD. 

Rebooting Technology: Strategizing for the 4th Industrial Revolution

Thursday, October 22, 2020
12:00 - 16:00 UTC


What does it mean for organizations to compete, collaborate, and thrive in the 4th Industrial Revolution (4IR)?

Emerging technologies are redefining how companies formulate and implement their technology strategy. In this virtual workshop, participants will both hear from and participate in discussions with thought leaders and practitioners at the cutting edge of new technologies. The extension will present panels on two of the technologies with the biggest current and potential future impact on our economy and society – digital platforms and artificial intelligence. It will also include a hackathon designed to tackle a novel strategic challenge.

Target participants include strategic management, entrepreneurship, and innovation communities comprising both researchers and strategy practitioners.


Platforms, Ecosystems, and Innovation

13:00 - 14:30 UTC

How are platform technologies redefining the competitive landscape? Hear four leading experts give their views on the new challenges that digital platforms bring to companies and strategy scholars, followed by a Q&A and open discussion.

picture of Juha Uotila
Juha Uotila
University of Warwick
picture of Carmelo Cennamo
Carmelo Cennamo
Copenhagen Business School
picture of Panos Constantinides
Panos Constantinides
University of Manchester
picture of Robin Gustafsson
Robin Gustafsson
Aalto University
picture of Joost Rietveld
Joost Rietveld
University College London

Watch a Recording of the Panel

Artificial Intelligence and Its Impact on Strategy and the Business Environment

14:45 – 16:00 UTC

In this panel thought leaders on AI from academia and industry will reflect on and discuss the potential impact of AI on firm strategy and the business environment. Questions will include the changes that AI may bring to competitive dynamics, industry structure, the business ecosystem, and society as a whole.

picture of Ayfer Ali
Ayfer Ali
Warwick Business School
picture of Jacques Bughin
Jacques Bughin
ULB solvay school
picture of Sam Ransbotham
Sam Ransbotham
Boston College
picture of Robert Seamans
Robert Seamans
New York University
picture of Florenta Teodoridis
Florenta Teodoridis
University of Southern California

Watch a Recording of the Panel

Open Strategy Hackathon

Creating Resilient Intellectual Capital Networks Under VUCA Conditions

12:00 - 15:00 UTC via Zoom

CV19 has impacted all organizations around the world and changed the rules of the game across sectors such as business, education, health care and government. Virtual meetings are now the norm yet what remains unclear is the impact to productivity, performance, creativity and innovation across formal as well as informal intellectual capital networks. In this strategy hackathon, teams will tackle a strategic challenge around how to design and implement an intellectual capital network to be resilient under VUCA conditions. More specifically, teams will tackle the strategic challenge of designing and launching a new DBA/exec PhD community under the SMS umbrella. Teams will form on arrival, develop and deliver insights and recommendations to a panel of judges consisting of reps from the SMS, Warwick Business School, and other DBA programs from around the world. Winners announced and receive recognition in LinkedIn platforms and newsletters.

Target audiences include: SMS Strategy Practice Acadmics, Executive DBA/PhD Program Directors and Stakeholders, Executive DBA/PhD Students and Alumni, and Executive MBAs. 

Extension Organizers

picture of Ayfer Ali
Ayfer Ali
Warwick Business School
picture of Robert Brennan
Robert Brennan
Warwick Business School (UK)
picture of John Lyon
John Lyon
Warwick Business School
picture of Luciano C. Oviedo
Luciano C. Oviedo
Warwick Business School (UK)
picture of Sotirios Paroutis
Sotirios Paroutis
University of Warwick
picture of Juha Uotila
Juha Uotila
University of Warwick