From product system to ecosystem: How firms adapt to provide an integrated value proposition
Video abstract for the Strategic Management Journal article “From product system to ecosystem: How firms adapt to provide an integrated value proposition” authored by Joachim Stonig, Torsten Schmid, and Günter Müller-Stewens. Click here to read the full article: https://onlinelibrary.wiley.com/doi/full/10.1002/smj.3390