Johannes Loh is an Assistant Professor in the Department of Strategy and Entrepreneurship at BI Norwegian Business School. Before, he obtained a PhD from the Institute for Strategy, Technology and Organization at LMU Munich. In his research, he studies questions related to the strategic management and governance of digital multi-sided platforms and online communities, and his work has been published in the Strategic Management Journal. Recent examples include projects on the interplay of platform competition and complementor strategy in the context of the PC video game industry, the role of YouTube’s partnership program in incentivizing content supply, and how online social networks facilitate or stifle the exploration of new products by users of a music platform.