Afonso Almeida Costa is an Assistant Professor at Nova School of Business and Economics, Universidade Nova de Lisboa (Lisbon, Portugal). He did his PhD in Management (Strategy) at INSEAD. His main research interests are situated at the intersection of corporate and competitive strategy. More specifically, he is broadly interested in how corporate-level dimensions – such as resource allocation and development processes, innovation strategies, delegation, divisionalization, control systems and managerial practices – affect the conduct and performance of firms in their competitive contexts. He also has a keen interest in the integration of the resource-based view with market competition and with the value-based literature in strategy.