Basak Yakis-Douglas is a Senior Lecturer (Associate Professor) in International Business Strategy at King's Business School and an Associate Fellow at Saïd Business School, University of Oxford. After receiving an MSc in Analysis, Design, and Management of Information Systems from London School of Economics, she completed her DPhil at New College and Saïd Business School, University of Oxford as a British Council Chevening scholar and an ESRC-SKOPE fellow. In 2015, she was a visitor at Harvard Business School. Basak has expansive experience teaching MBA, Executive MBA, MSc and undergraduate students. Prior to joining King’s, Basak taught Strategy, Entrepreneurship, and International Business at Saïd Business School and Warwick Business School. Basak’s broader research interests involve the uniqueness paradox in strategy and Strategy-as-Practice. Her research has been published in prominent practitioner journals such as Harvard Business Review and Perspectives and mentioned in public media such as Forbes, Sky News, BBC Radio 4, Telegraph, and Money Week.