David Kryscynski (PhD Emory University) is an Associate Professor of Strategy. His research explores how companies can realize competitive advantages through people. He seeks to systematically challenge assumptions in strategy theories that are inconsistent with the rich models of human behavior we find in the vast body of organizational behavior research. Accordingly, he draws upon organizational behavior and HR literatures in order to advance the richness of strategy theory. His published work can be found in the Academy of Management Review, Journal of Management, Strategic Management Journal, Management Science, Academy of Management Perspectives, Academy of Management Journal, and others. DK also consults with companies seeking to better align their internal human capital strategies with the external demands of their customers.